British Airways has partnered with the creators of hygiene brand Dettol as part of its “ongoing commitment to keep staff and customers safe”.
The airline is collaborating with Reckitt Benckiser, the makers of Dettol, to provide a range of its cleaning products to customers from March 2021. The updated cleaning protocols are supported by the London School of Hygiene and Tropical Medicine.
The Dettol products will be used both in the air and on the ground. At Heathrow Terminal 5, for instance, there will be hand sanitiser stations positioned at all check-in desks, self-service bag drop, lounges and departure gates – the current sanitisation stations will be replaced with Dettol products.
Additionally, Dettol antibacterial wipes, cleaners and sprays will be used to keep surfaces clean at the airport and in British Airways’ lounges. Passengers will also be given a packet containing an antibacterial wipe as they board the aircraft.
The Dettol products are proven to kill 99.9 per cent of bacteria and coronavirus according to The American Journal of Infection Control.
Carolina Martinoli, British Airways’ Director of Brand and Customer, said:
“As we look forward to welcoming our customers back on board, we are proud to announce our partnership with Dettol, a trusted and well-known disinfection brand. At the start of the pandemic, we introduced a number of protective measures at each step of the customer journey, and we think our partnership with Dettol is a great addition.”
Rahul Kadyan Executive Vice President of Global Business Solutions for Reckitt Benckiser (RB) added:
“Our collaboration with British Airways is exciting, since we both share the same objective to help protect travellers. This is an ideal partnership for RB, and Dettol, to help drive high standards in hygiene and reassure consumers they can enjoy the British Airways experience. Our brand is built on trust, scientific efficacy and our desire to educate consumers around the world to help break the chain of infection.”
Professor James Logan, a member of the London School of Hygiene and Tropical Medicine, also commented on the news:
“Health based cleaning protocols and additional personal safety measures are one of the critical tools as we all work to re-open business and travel around the globe. We are proud to bring our expertise and knowledge to the Covid-19 response on a national and global scale. At the London School of Hygiene and Tropical Medicine we are pleased to work with British Airways and RB employees to advise them on the programme.”
